What we do
Digital Asset Management
Our core discipline. We contributed to the early development of Sitecore Content Hub and have implemented and extended Aprimo for some of the world’s largest brands — information architecture, migrations, workflow automation and integrations.
Agentic AI
We build agentic workflows that connect AI models to the systems where your content lives. Using the Model Context Protocol (MCP), we link models such as Claude and Gemini to DAM and PIM platforms — for automated tagging, metadata enrichment, MLR review preparation and day‑to‑day content operations.
PIM & Syndication
Structured product data, from source to sales channel. We have modelled complex catalogues — from Niko’s electrical components to Samsonite’s global product range — and connected them to retailers through syndication platforms such as inRiver and Syndigo.
Product development
We don’t only advise — we build. Over the years Kybos has delivered web‑to‑print pipelines, syndication connectors and a complete in‑house DAM. We are currently building its successor: an AI‑native DAM designed around agentic workflows. Products that carry “powered by Kybos” are engineered here.
Clients
A selection of the brands we have worked for over the years, directly or alongside partners.
Microsoft
Sitecore Content Hub implementation for global marketing operations.
Procter & Gamble
Sitecore Content Hub architecture for global brand portfolios.
Bayer
Aprimo DAM and Syndigo integration for pharmaceutical data integrity.
Mastercard
Enterprise-scale Aprimo DAM for global brand management.
LEGO
Bridged Aprimo and Sitecore for global creative consistency.
Samsonite
Multi-brand asset management across international commerce channels.
Boehringer Ingelheim
Aprimo DAM extended with AI agents for automated tagging.
ASOS
High-volume DAM workflows for global fashion assets.
About Kybos
Great enterprise software doesn’t come from big organisations — it comes from the right experts using the right technology. Kybos was founded on that belief in 2015 by Stijn Van Goethem, after ten years in cloud (A‑Server/Awingu) and digital asset management (Stylelabs, the later Sitecore Content Hub). Every technology wave since — from cloud to agentic AI — has proven the point: expert work, cost‑efficient, without corporate overhead.
Found us through a “powered by Kybos” link? Everything that carries that label is designed and engineered in‑house.
Stijn Van Goethem
Founder
Stijn holds a Master of Engineering in Computer Science and has worked in enterprise content management since 2010, the last eleven years as an independent consultant. He was involved in the early development of Sitecore Content Hub and has led DAM and PIM projects for many of the clients above.
Let’s talk.
Questions about DAM, PIM or agentic workflows — or curious about something we built? Send us a message.